OUGD504 - Studio Brief 1 - Evolution Print Lecture.

Jason - Evolution Print - Sheffield.

Litho-printing - Aluminium plate system. 

CTP - Computer plating system. Calibrated to printing. Image is burned into the Aluminium. And then the plate is used to print on the stock.

SRA2 up to B1.

Weights range from 70gsm to 450gsm.

Coated, Silk and Uncoated.

Uncoated tends to bleed very minimally, consider this in design. Coated is far sharper.

Litho machine prints 15000 sheets an hour.

Comparison between litho and digital.

Maximum you can print with digital is SRA3

Litho uses vegetable based inks, digital uses powder based inks.

You can only use four colour process with digital whilst with litho you can use spot colours.

Digital pricing goes by click charge.

Litho by make ready charge, paper and plate charge.

Make ready is when the plate is put on the machine, a computer 

Things Designers get Wrong:

1. Bleed - 3mm bleed and crop marks.

2. With booklets they must be sent as single pages.

3. If spot colours are in artwork but not needed don’t put them.

4. Transparency doesn’t work with spot colours, set as overprint.

5. Don’t fuck up scaling.

6. Keep at 300dpi.

To save money in pagination, work in 8ths, 16ths and 32s

Work and turn process is four plates.

Sometimes it is cheaper to print colour on white stock than use coloured stock.

Binding and other finishing effects are done by out of house companies who they have developed relationships with.

OUGD504 - Studio Brief 1 - GF Smith Paper Lecture.

The northern representative from GF Smith came in to tell us about their products which made a massive impression on me.

He mainly spoke about the Colorplan range which they sell as it is all made in house in the Lake District and it's their own paper brand.

He told us about the colours of paper that they sell, the embossing patterns that can be pressed into their paper, and the weights which they are available in.

Colours:

Adriatic, Amethyst, Azure Blue, Bagdad Brown, Bitter Chocolate, Bright Red, Bright White, Candy Pink, China White, Citrine, Claret, Cobalt, Cool Blue, Cool Grey, Dark Grey, Ebony Black, Emerald, Factory Yellow, Forest, Fuchsia Pink, Harvest, Ice White, Imperial Blue, Lavender, Lockwood Green, Mandarin, Mid Green, Mist, Natural, New Blue, Nubuck Brown, Pale Grey, Park Green, Pistachio, Powder Green, Pristine White, Purple, Racing Green, Real Grey, Royal Blue, Sapphire, Scarlet, Smoke, Sorbet Yellow, Stone, Tabriz Blue, Turquoise, Vellum White, Vermilion, and White Frost.

Embossings:

Geometric:

Ridged, Wire, Gravure, Cord, Matrix.

Classical:

Colonnade, Damask, Laid, Smooth, Stipple, Stucco.

Textile:

Brocade, Buckram, Fabric, Silkweave, Fine Linen, Leather, Linen, Granular.

Natural:

Coltskin, Sandgrain, Ripple.

Weights:

100gsm, 120gsm, 135gsm, 175gsm, 270gsm, 350gsm, 540gsm, 700gsm.

The website is: http://colorplanpapers.com

The representative's e-mail address is mscharf@gfsmith.com

OUGD504 - Studio Brief 1 - Amber's Print Lecture

Chronologies of Print

The sequential order in which past events occur.

Print.

To produce by applying inked types, plates, blocks, or the like, to paper or other material either by direct pressure or indirectly by offsetting an image onto a roller.

To reproduce by engraving on a plate or block.

To form a design or pattern upon, as by stamping with engraved plate or block: to print calico.

To cause (a manuscript, text, etc.) to be published in print.

"I love a ballad in print alive, for then we are sure they are true.” Shakespeare. - If it is print then it is seen to be true. It is correct. It is factual. Print standardises information.

Print goes back to prehistoric times when cavemen would make  marks on cave walls.

Documentation. Communication. Reproduction. It is correct. It is factual.

The first example of print as we know it is from 200AD of some Chinese writing made with carved woodblock. Europe didn’t start printing until 1400AD.

Communication. Reproduction. Distribution. - Knowledge is power.

Mass communication- this began with people’s curiosities of the world around them.

The first movable type press was in Asia around 1000AD.

Mainland Europe was very connected, communities grew, people travelled, and therefore literacy boomed. People became very nationalistic as they became aware of their surroundings better.

The output of printing books from the 15th century to the 18th century with vastly increased from about 10,000,000 to 1000,000,000. This was fuelled by country that have an organised religion. There was a reason to print.

The Gutenberg press changed the world to be a visual culture from an oral culture.

Glyphs came about through the craftsmanship of lead type out of both laziness and a need to punctuate text.

Marshall McLuhan, 1911-1980 - The Medium is the Message. - Mass Communication.

Good documentary of Linotype - Linotype The Film.

Linotype revolutionised the print world in the late 1800s

Line-casting used within news publishing, Things could be changed/corrected.

In the 1960’s it was phased out.

William Morris - time of excess. Asian Influences.

Propaganda - Colour was vibrant, painted feel.

Modernism - Rose in the 1930’s with clear images, not much colour, crisp, stark contrast to victorian imagery.

Print dictated the way things were designed.

Propaganda

Andre the Giant being made redundant in wrestling industry. Shepherd Fairey repopularising his image through illegal propaganda/flyposting. Creating a community of in a way, legal revolution.

Obama’s hope campaign inspired largely of it. People connected to it outside of their aimed demographic which created a mass popularisation of Obama which essentially made him president.

OUGD504 - Studio Brief 1 - Print Formats and Finishes

Coated and Uncoated Paper:

Coated and uncoated paper stocks are easily distinguished y their appearance.

A coated paper has a shimmer to its surfaces and will feel smooth and waxy to the touch, whereas uncoated papers appear matt and will feel rougher or grainier to the touch.

Coated papers as being like a pane of glass and uncoated papers as being like a sponge.

Printed coated papers will appear bright and colourful almost as though the inks were sitting on the surface whereas printed uncoated papers will appear duller and less vibrant where the inks have soaked into the paper’s fibres.

Die-Cutting:

Die cutting is a manufacturing process used to generate large numbers of the same shape from a material such as wood, plastic, metal or fabric.

Simply put: It’s a way of making a hole in paper in a desired shape using the same presses that we use for letterpress printing.

Emboss/Deboss:

Embossing is ago raise an image up above the surface of the paper whereas debossing pushes the image down into the surface of the paper.

Either process can have colour or can be blind.

Both embossing and debossing are produced on letterpress equipment and require film and metal dies to be made.

Laminate:

The litho-laminating process is a means of creating a corrugated board that has a high quality litho printed surface.

The loth-laminating process can be sub-divided into three main types - inline, offline and sheet to sheet.

Duplex:

Duplex printing is a feature of computer printers and multifunction printers that allows the automatic printing of a sheet of paper on both sides.

Print devices without this capability can only print on a single side of paper, sometimes called single sided printing.

Foiling:

Foil stamping, typically a commercial print process, is the application of pigment or metallic foil, often gold or silver.

But can also be various patterns or what is known as pastel foil which is a flat opaque colour or white special film-backed material, to paper where a heated die is stamped onto the foil.

Making it ashore to the surface of the paper leaving the stamp on the paper.

To Do:

With a focus on Stock, Substrate and ‘special’ Print Finishes find as many variants as possible for each of the following areas of design:

Branding & Identity

Packaging & Promotion

Publishing & Editorial

Information & Way-finding.

You should consider production values, scale and functionality in relation to appropriate contexts and target audiences and evaluate their impact on the design decisions that have been made.

Wherever possible you should aim to collect physical/actual examples of print as this will help you to evaluate the important tactile, formal and functional element of your source material.

Your findings should be recorded and critically evaluated on your Design Context blog.

OUGD504 - Studio Brief 1 - Print Info Pack Research

Seventeen booklets in a wooden and expandable case:

Pass it on:

Personal Portfolio of Cecilia Negri:

Food Chocolate Design:

0.01% Book:

The Shit Book:

In regards to type and imagery design I would like everything to be very flat based. I have never worked in this way before so it will be good practice for my practical design skills at the same time as delivering a clean and simple aesthetic to my print books. Examples of inspiration are:

Icons (Everyday Things):

Profesiones Ilustradas:

Kolo Bike:

Bar Typeface:

OUGD504 - Studio Brief 1 - Secondary Print Research

Screen printing:

Screen printing is a printing technique that uses a woven mesh to support an ink-blocking stencil to receive a desired image. The attached stencil forms open areas of mesh that transfer ink or other printable materials which can be pressed through the mesh as a sharp-edged image onto a substrate. A fill blade or squeegee is moved across the screen stencil, forcing or pumping ink into the mesh openings for transfer by capillary action during the squeegee stroke. Basically, it is the process of using a stencil to apply ink onto a substrate, whether it be t-shirts, posters, stickers, vinyl, wood, or other material.

Screen printing is also a stencil method of print making in which a design is imposed on a screen of polyester or other fine mesh, with blank areas coated with an impermeable substance. Ink is forced into the mesh openings by the fill blade or squeegee and onto the printing surface during the squeegee stroke. It is also known as silkscreen, serigraphy, and serigraph printing. One colour is printed at a time, so several screens can be used to produce a multicoloured image or design.

Embossing:

Embossing refers to the creation of an impression of some kind of design, decoration, lettering or pattern on another surface like paper, cloth, metal and even leather, to make a relief. In regular printing or an engraving, plates are pressed against the surface to leave an imprint. In embossing however, the pressing raises the surfaces adding a new dimension to the object.

I found a very good website which explains the processes involved in embossing here.

Laser-cutting:

Laser cutting is a technology that uses a laser to cut m2aterials, and is typically used for industrial manufacturing applications, but is also starting to be used by schools, small businesses, and hobbyists. Laser cutting works by directing the output of a high-power laser, by computer, at the material to be cut. The material then either melts, burns, vaporizes away, or is blown away by a jet of gas, leaving an edge with a high-quality surface finish. Industrial laser cutters are used to cut flat-sheet material as well as structural and piping materials.

Letterpress:

Letterpress printing is a technique of relief printing using a printing press. A worker composes and locks movable type into the bed of a press, inks it, and presses paper against it to transfer the ink from the type.

In practice, letterpress also includes other forms of relief printing with printing presses, such as wood engravings, photo-etched zinc "cuts" (plates), and linoleum blocks, which can be used alongside metal type in a single operation, as well as stereotypes and electrotypes of type and blocks. With certain letterpress units it is also possible to join movable type with slugs cast using hot metal typesetting.

Letterpress printing was the normal form of printing text from its invention by Johannes Gutenberg in the mid-15th century until the 19th century and remained in wide use for books and other uses until the second half of the 20th century. Letterpress printing remained the primary way to print and distribute information until the twentieth century, when offset printing was developed, which largely supplanted its role in printing books and newspapers. More recently, letterpress printing has seen a revival in an artisanal form.

Lino-printing:

Linocut is a printmaking technique, a variant of woodcut in which a sheet of linoleum (sometimes mounted on a wooden block) is used for the relief surface. A design is cut into the linoleum surface with a sharp knife, V-shaped chisel or gouge, with the raised (uncarved) areas representing a reversal (mirror image) of the parts to show printed. The linoleum sheet is inked with a roller (called a brayer), and then impressed onto paper or fabric. The actual printing can be done by hand or with a press

Foiling:

Foil stamping, typically a commercial print process, is the application of pigment or metallic foil, often gold or silver , but can also be various patterns or what is known as pastel foil which is a flat opaque color or white special film-backed material, to paper where a heated die is stamped onto the foil, making it adhere to the surface leaving the design of the die on the paper. Foil stamping can be combined with embossing to create a more striking 3D image.