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OUGD601 — Tutorial 2

In the second tutorial with Simon, we discussed what I'd been doing since the last one and my plans for the next two weeks before the next tutorial.

I told Simon about my struggles of finding factual numbers and figures but he reassured me what I had was plenty and that I had to start concentrating on the branding research as that was my focus. It appears I spent a bit too long trying to find proof that the craft beer market has grown.

We agreed on a selection of different primary research methods such as talking to the owner of Bundobust and speaking to people in the craft beer bars of Leeds.

For my practical element I need to find a brewery or individual in need of branding themselves or a specific product.

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