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OUGD601 — Practical Planning

Now I have a brewery which I can use as my design scenario along with all of the information I got from talking to them on my visit I can begin planning the elements of my practical body of work.


Logo, typography, colours, packaging, website, business cards, extras.

Phase 1 —

Idea development
Typography choices
Identity sketch development

Phase 2 —

Logo development
Packaging development (consider stock possibilities as well as printing costs).
Website development

Phase 3 —

Packaging production
Website mockups
Extras (time relative)

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